Robert Torday


Robert's career began at The Burlington Magazine, working for Neil MacGregor. He then worked in PR and Marketing, primarily in the arts and publishing sectors, for many years. Clients have included The Thyssen-Bornemisza Collection in Madrid, The Royal Academy, The National Gallery, The National Portrait Gallery, American Express, The Grosvenor House Art & Antiques Fair, TEFAF (Maastricht and Basel), the Macmillan Dictionary of Art, the Khalili Collections, Eskenazi Fine Art and Constable Publishers

Robert's experience in the built environment began in 1999 as Head of Communications for the Richard Rogers Partnership. Robert’s remit included the launch of the Millennium Dome and the Urban Task Force Report ‘Towards an Urban Renaissance’, numerous Venice Biennale exhibitions, a trilogy of Phaidon monographs, the development of a new website, succession planning, crisis management, extensive media relations including, for example, Lord Rogers’ media profile, from radio and broadsheet interviews to TV documentaries.

In 2005 Robert was head-hunted to join a London PR agency where he established a new division, looking after a roster of high-profile clients including:

Bennetts Associates
British Council
Eric Parry Architects
Gustafson Porter
Knoll Studio
Open House
Rafael Viñoly Architects
Schmidt Hammer Lassen
Walters & Cohen

Public sector clients included the Homes & Communities Agency and the RDA Hull Forward.

In 2012 Robert was recruited to join John McAslan + Partners as Marketing Director, where he launched, among many other projects,  the international media campaign for the award-winning redevelopment of King’s Cross Station and a newly completed amphitheatre in Kigali, marking the 20th anniversary of the genocide in Rwanda.

Robert’s experience covers new business development, negotiating speaking opportunities at major international conferences, web development, the production of sector-based catalogues, curating commercial publications and high-profile roundtable events including, most recently, an evening with The Rt Hon Chuka Umunna MP, Shadow Business Secretary.

Robert was recently interviewed for the St John's College, Cambridge, alumni blog. To read the article, please click here.